Motion Pictures is collaborating with Rakuten TV on the launch of a new free children’s channel. The new theme is part of the Free section of the platform with more than 100 episodes. A free content section that incorporated Movies (which offers Hollywood classics) and Rakuten Stories (with original productions of the platform) in October.
The new children’s TV channel has been launched with the help of Motion Pictures and other animation studios such as Aardman Animations, Milimages and the Lingokids educational platform.
“Our strategy evolves along with the consumer habits and the interests of our users. We remain committed to providing a variety of engaging and entertaining titles, through our acquisitions and original content across these thematic channels, ” says Jacinto Roca, founder and CEO of the platform.
The launch of the TV channel Infantil is part of Rakuten’s business model expansion policy, to offer an extensive content catalog for free and with advertising, which coexists with the paid VOD model.